Just:: Health Communications has announced their partnership with Lions Health, the global festival celebrating creativity in healthcare.
Just:: will work with Lions Health on a media relations campaign to enhance the current global reach of the festival and to cement its position as the leading awards ceremony celebrating creativity in the pharmaceutical and health and wellness sectors.
Kirsty Mearns, MD of Just::, said “We are firm believers in the power of creativity to engage healthcare consumers and this is at the heart of our approach to programming at Just::. So we jumped at the opportunity to partner with Lions Health to build on the success of the inaugural Festival and help broaden the reach of this influential and important event.”
Building on 62 years of Cannes Lions, Lions Health was born out of the belief that creativity in healthcare has the power to help transform lives. For two days in June, Cannes is the home to the Lions Health Festival – a platform to showcase and celebrate the industry’s most impactful work.
Camilla Lambert, Press and Public Relations Manager of the Lions Festivals also commented, “We have chosen Just:: for our PR needs due to their influence in the healthcare market, creative thinking and most importantly, for their extensive media and pharma expertise.”